Regarding Magpie.

First – twitter is unique in that it IS okay to advertise – in a sense. Think about @zappos or all the real estate people. Travel agents. The difference is, when someone needs something, they post, they INVITE a sales pitch. This gives a smart marketing company or person the opportunity to jump in and [...]

Advertising Through Giving More

I’m still working to “justify” the use of social marketing to the world of advertising in which I work now. This means I’m always looking around for words of wisdom.Why re-invent the wheel when there are some very smart people out there who’ve already done the analyzing for me. I found this: “Ask how much you [...]